Egypt

Egypt

With a rapidly growing digital economy and increasing financial inclusion, Egypt presents a valuable opportunity for global merchants looking to enter a high-potential market with rising demand for online payments.

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Accepting payments in Egypt

Fawry is Egypt’s top payment method, enabling easy payments through digital wallets.

Key factors driving growth

Population
117 million

Egypt ranks as the 13th most populous country globally, with a median age of just 24.3 years, highlighting a young, tech-savvy, and mobile-first demographic ready for digital commerce.

Internet users
80 million

Boasting the highest number of internet users in the MENA region, Egypt’s rapidly expanding online presence presents a prime opportunity for businesses to reach a large, connected consumer base.

E-commerce monthly revenue
$129 million

As of 2024, e-commerce revenue hit $129 million per month, making it one of the fastest-growing and most lucrative sectors in the country.

Egypt’s growing demand for digital payment solutions

≈ 25 - 50%
Year-on-year growth in Egypt’s digital payments market.
71.5%
Proportion of eligible Egyptians (aged 16+) financially included as of June 2024 — up from 70.7% in December 2023.

Why offer localised payment solutions in Egypt?

Egypt’s digital payments market is projected to grow from $20.6 billion in 2024 to $31 billion by 2028, an annual growth rate of 11%. This surge presents a major opportunity for businesses entering this fast-expanding market.

Local payment methods help connect merchants with both banked and unbanked consumers, making financial services more accessible. Egypt’s 181% increase in financial inclusion from 2016 to 2024 reflects the country’s rapid shift toward mobile wallets and alternative payments.

By enabling transactions without traditional banking, localised payment options open the door to new customer segments, supporting business growth while driving a more inclusive economy.

With only 21% of adults holding a formal bank account, digital wallets and mobile payments are unlocking access to financial services for millions, connecting unbanked consumers to the digital economy for the first time

Egypt’s growing demand for digital payment solutions
Egypt’s growing demand for digital payment solutions
Why Egypt's digital boom is the perfect opportunity for your business

Why Egypt's digital boom is the perfect opportunity for your business

With a fast-growing digital economy and strong government backing for innovation, Egypt is quickly becoming a prime market for business expansion.

From card payments and mobile wallets to QR codes and instant bank transfers, Egypt’s payment ecosystem offers flexible options tailored to local preferences. The widespread use of smartphones and the rise of mobile-first consumers means digital payments are not just growing, but transforming how commerce happens.

Payfuture simplifies entry into this evolving market. Our platform supports top local payment methods, enables seamless onboarding, and ensures compliance with Central Bank of Egypt regulations. With full security, local expertise, and scalable infrastructure, we empower you to reach more customers, grow revenue, and succeed in one of the MENA region’s most dynamic economies.

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