With a rapidly growing digital economy and increasing financial inclusion, Egypt presents a valuable opportunity for global merchants looking to enter a high-potential market with rising demand for online payments.
Start expandingFawry is Egypt’s top payment method, enabling easy payments through digital wallets.
Egypt ranks as the 13th most populous country globally, with a median age of just 24.3 years, highlighting a young, tech-savvy, and mobile-first demographic ready for digital commerce.
Boasting the highest number of internet users in the MENA region, Egypt’s rapidly expanding online presence presents a prime opportunity for businesses to reach a large, connected consumer base.
As of 2024, e-commerce revenue hit $129 million per month, making it one of the fastest-growing and most lucrative sectors in the country.
Egypt’s digital payments market is projected to grow from $20.6 billion in 2024 to $31 billion by 2028, an annual growth rate of 11%. This surge presents a major opportunity for businesses entering this fast-expanding market.
Local payment methods help connect merchants with both banked and unbanked consumers, making financial services more accessible. Egypt’s 181% increase in financial inclusion from 2016 to 2024 reflects the country’s rapid shift toward mobile wallets and alternative payments.
By enabling transactions without traditional banking, localised payment options open the door to new customer segments, supporting business growth while driving a more inclusive economy.
With only 21% of adults holding a formal bank account, digital wallets and mobile payments are unlocking access to financial services for millions, connecting unbanked consumers to the digital economy for the first time
With a fast-growing digital economy and strong government backing for innovation, Egypt is quickly becoming a prime market for business expansion.
From card payments and mobile wallets to QR codes and instant bank transfers, Egypt’s payment ecosystem offers flexible options tailored to local preferences. The widespread use of smartphones and the rise of mobile-first consumers means digital payments are not just growing, but transforming how commerce happens.
Payfuture simplifies entry into this evolving market. Our platform supports top local payment methods, enables seamless onboarding, and ensures compliance with Central Bank of Egypt regulations. With full security, local expertise, and scalable infrastructure, we empower you to reach more customers, grow revenue, and succeed in one of the MENA region’s most dynamic economies.
Tell us where you’re looking to grow, we’ll help you get there.