Celebrating International Women’s Day Throughout March at PayFuture

Written by Roxanna Bashir, Chief People and Culture Officer

Our Chief People and Culture Officer, Roxanna Bashir, shares her experience meeting our team in the Philippines.

Our hearts are brimming with joy as we celebrate our last but not least International Women’s Day with our incredible team in the Philippines.

Reflecting on our journey of support and empowerment, our visit to the Philippines last July was a pivotal moment where we had the privilege of meeting our dedicated team in person for the first time. This visit provided us with a profound opportunity to connect on a deeper level, gaining insights into the unique challenges and aspirations of our team members. It was a transformative experience that left an indelible mark on all of us.

During our visit, one of the most significant realisations was the recognition that many of our female team members were single mothers, gracefully balancing the demands of work and family with unwavering grace and resilience. While our initial plan was to establish a central office in Manila, it became abundantly clear that the most effective way to support our team was to embrace remote work. This decision enabled them to prioritise their families without compromising their performance at PayFuture.

As we celebrate International Women’s Day this month, we wholeheartedly honour the strength, determination, and dedication of our female team members in the Philippines and around the world. Their steadfast commitment serves as a constant source of inspiration, and we take immense pride in standing alongside them as allies and advocates for equality and empowerment.

At PayFuture, we are dedicated to fostering a work environment where every individual feels valued, respected, and supported to achieve their fullest potential. Moving forward, let us reaffirm our commitment to uplifting and empowering women in all aspects of life, both within our company and beyond. Together, we can forge a future where every woman’s dreams are not just attainable but celebrated.

For me personally from the moment I said yes to this whirlwind journey with PayFuture, my role has extended far beyond the scope of Chief People and Culture Officer, I’ve been propelled far beyond the confines of my initial expectations and perceived limitations. Joining this dynamic, fast-paced, and relentlessly successful company in its infancy, I embarked on an adventure that has been nothing short of a thrilling rollercoaster ride.

From the exhilarating surge of our team’s growth to the heart-pounding impact of our strategic decisions, each moment has been a wild testament to the resilience and fortitude that define us. Amidst the chaos of meetings, deadlines, and breakthroughs, I discovered an untapped wellspring of resilience within myself.

As I say farewell to this month of celebrating International Women’s Day, I cannot help but feel an overwhelming sense of gratitude for the whirlwind of experiences that have shaped me. PayFuture isn’t just a company; it’s a vibrant mosaic of inclusivity, diversity, and boundless opportunity. And for that, I am endlessly thankful.

PayFuture has become an important player in India

PayFuture has become an important player in India

India has experienced a transformation in its economic landscape over the past decade. We’ve witnessed India’s transition from a cash-based society to a digital payment ecosystem, facilitated by the government’s initiatives post-demonetisation.

PayFuture has become an important player in navigating this market. We’ve been instrumental in delivering payment solutions to e-commerce businesses looking to expand into India while meeting the needs and preferences of Indian consumers. 

UPI marks a point in India’s digital payment revolution. The National Payments Corporation of India (NPCI) launched UPI in April 2016, aiming to simplify digital transactions and enable financial inclusion in remote areas through a shift to digital transactions.

PayFuture has harnessed the potential of India’s digital payments sphere, aligning our services with consumer lifestyle changes and leveraging regulatory shifts. Our adaptability, foresight, and commitment to driving financial inclusion have made us one of the main payment providers in India. 

The digital payment revolution in India is both dynamic and ambitious, and PayFuture’s expertise and contributions are lighting the way. 

To explore how our expertise can benefit your online business, fill in this short form; https://bit.ly/3x8jiN1

Leveraging Payment Platforms to Spur Growth in Emerging Markets

Zaki Farooq – CTO, PayFuture Dubai

Businesses seeking to expand into emerging economies face a unique set of financial challenges. Payment platforms like those offered by PayFuture Technologies have become essential tools for overcoming these obstacles and unlocking growth. They act as a catalyst, allowing seamless transactions in markets where the financial infrastructure is often underdeveloped or highly fragmented.

Closing the Financial Infrastructure Divide

A notable obstacle in emerging markets is the disparity and fragmentation of financial systems. The reach of traditional banking may be limited, and digital payment methods often vary significantly between regions. PayFuture Technologies’ payment platform emerges as a bridge, connecting businesses to an array of payment platforms, from ubiquitous mobile money services to regional e-wallets, simplifying what would otherwise be a tangled web of financial integrations. This fluidity is key, enabling businesses to transact smoothly, irrespective of the prevailing financial environment.

Fostering Trust with Localised Payment Solutions

In business, trust is paramount. In emerging economies, customers gravitate towards payment systems ingrained in the local culture. PayFuture Technologies’ solution enables companies to integrate these trusted local payment methods, enhancing customer confidence and satisfaction. Providing familiar payment options through a payment platform can considerably reduce transaction friction, leading to a boost in sales and customer loyalty.

Scaling Effortlessly

For businesses eyeing growth, scalability is vital. The task of expanding payment methods across new regions can be daunting and resource-intensive. PayFuture Technologies’ payment platform mitigates this by offering a single point of integration that opens the door to numerous markets simultaneously. This scalability allows businesses to extend their reach into emerging economies more swiftly and with reduced overhead, concentrating on business development rather than payment system complexities.

Streamlining Cross-Border Transactions

Emerging economies often engage in regional trade, bound by transactional economic agreements. Payment platforms facilitate the nuances of cross-border commerce, managing currency exchange and adherence to local financial regulations. This ease of international transaction is a boon for companies aiming to operate on a regional scale, expediting growth and establishing a robust cross-border commerce presence.

Enabling Data-Driven Strategies

At the core of informed business decision-making is data. PayFuture Technologies’ payment platform provide critical insights into consumer behaviour and payment preferences. By analysing this data, businesses in emerging economies can customise their offerings, optimise customer experiences, and pinpoint new opportunities. This intelligence is vital for devising strategies that resonate with local consumer bases, propelling growth, and competitive positioning.

To encapsulate, the strategic deployment of payment technology, particularly through PayFuture Technologies’ innovative platform, can revolutionise a company’s trajectory in emerging markets. By facilitating access to localised payment systems, fostering trust, amplifying scalability, easing cross-border trade, and offering valuable data analytics, payment platforms are more than a mere facilitation tool—they’re at the heart of an expansion-focused blueprint.

As businesses cast their gaze towards new horizons, it’s evident that their success in emerging markets may hinge on their capability to transact, engage, and resonate with customers through the most efficient and culturally in-tune methods. PayFuture Technologies’ payment platforms are the key to unlocking this expansive potential, driving growth, and reshaping the international economic narrative.

International Women's day

Empowering Excellence: Celebrating International Women’s Day at PayFuture.

As we commemorate International Women’s Day, it’s a moment to honour the trailblazers, the fighters and the relentless champions of gender equality. Three years ago, I embarked on a new chapter, joining PayFuture – a payments start-up as the first C-level hire in the role of their Chief People and Culture Officer. What ensued was a whirlwind of challenges, triumphs and moments that tested my resilience, psychological fortitude and emotional strength.

Joining the start-up revolution as the Chief People and Culture Officer, I was tasked with shaping the organisation’s identity, fostering a culture of inclusivity and driving growth amidst fierce competition. It was a role that demanded more than just professional expertise – it required a deep understanding of human dynamics, a keen sense of empathy and an unwavering commitment to excellence.

Focus on building a Global Brand:

Over the last few years, our journey at PayFuture has been nothing short of remarkable. From humble beginnings, we started with building the foundations, finding and recruiting exceptional talent that was right for our organisation. We wanted people who aligned with our values, had the same uncompromising drive, relentless in their pursuit to make PayFuture the biggest and the best payments company in the world.

We are immensely proud that in a very short space of time, we have grown into a global powerhouse, boasting a workforce of talented individuals across Philippines, India, UAE, UK, and Malta. But beyond the numbers, it is the transformational impact we have had on people’s lives that truly resonates. As a woman in leadership, I made it my mission to pave the way for future generations, championing diversity and inclusion at every turn.

Empowering Women at PayFuture:

As leaders, as agents of change, we have a responsibility to continue driving meaningful action, advocating for inclusivity and empowering the next generation of women leaders.  At PayFuture, we’ve made significant strides in how we have shaped our organisation in our quest to find the right talent.

We are proud to share 46% of our talented workforce consists of women and we boast of a balanced gender ratio in leadership positions. It’s a testament to our unwavering commitment to breaking barriers and building bridges – not just within our organisation, but across industries and beyond. As we celebrate International Women’s Day, we continue standing out from the competition, championing diversity, and empowering women to thrive in every aspect of their lives.

Reflecting on my journey, I am filled with a profound sense of gratitude and pride on the progress we have made, the challenges that lie ahead and the boundless potential that resides within each and every one of us. Together, let us continue to break barriers, defy expectations and pave the way for a more inclusive and equitable future.

As we celebrate International Women’s Day, let us not only recognise the achievements of women but also dedicate ourselves to creating a future where every person, irrespective of gender or race, is empowered to succeed.

Happy International Women’s Day, which we will be celebrating throughout the month of March 2024. Every week, we will we share highlights and updates from our teams across the Company.

Roxanna Bashir

Chief People and Culture Officer @PayFuture

FCA grants agent EMI licence to PayFuture as it reaches major milestones

FCA grants agent EMI licence to PayFuture as it reaches major milestones

FCA grants agent EMI licence to PayFuture as it reaches major milestones 

Since 2020, PayFuture has quickly helped businesses process over $2 billion in transactions, and have almost tripled their profits since the first year in operation. With an agent EMI licence, PayFuture is poised to scale operations and expand coverage to catalyse this growth further.  

London, UK – 5th June 2023; British fintech payments company PayFuture is today announcing it has been granted an agent Electronic Money Institution (EMI) licence by UK regulator, the Financial Conduct Authority (FCA). With this licence, PayFuture is poised to deliver a comprehensive suite of localised payment products and methods, designed to offer convenience and efficiency in an increasingly digital world. The company’s advanced technology platform, combined with its deep understanding of online merchant’s needs, will enable businesses to access untapped markets effortlessly.

The agent EMI licence positions PayFuture as a trusted and regulated entity, enabling the company to issue electronic money, facilitate digital payments, money disbursements and offer a range of other payment services, further enhancing its ability to meet the evolving needs of online businesses.

Founded in 2019, PayFuture has grown from strength to strength every year. It has been a profitable business from the first year and has scaled organically without any external funding. Today, the company offers local payment services in over 40 countries and has helped hundreds of businesses around the world process over $2 billion of transactions. Businesses use PayFuture’s proprietary system “Emerging Market Entry Methodology” (EM2) to accept and disperse payments quickly and seamlessly in emerging markets.

The agent EMI licence represents a culmination of extensive efforts by PayFuture to adhere to the highest standards of compliance and risk management. The regulatory approval underscores the company’s commitment to maintaining the utmost transparency and regulatory compliance while providing innovative payment solutions.

The agent EMI licence achievement comes hot on the heels of PayFuture launching 11 direct solutions in new countries within just the past 6 months, as well as becoming  PCI Level 1 compliant which is the highest level of compliance and payment security standards merchants can comply with to securely store, transmit, and process credit card information. This progress represents significant leaps in the company’s mission to transform from being a payments technology platform to  becoming the largest payments processor supporting businesses looking for local payment options across the world’s emerging markets.

“We are delighted to have been granted the agent EMI licence, a significant achievement that showcases our dedication to excellence in the payments industry,” said Manpreet Haer, CEO and Co-Founder of PayFuture. “This milestone is a testament to our team’s quality and hard work, as well as our unwavering commitment to providing solutions that have previously not been available to merchants, resulting in net new profits for them.  We are excited to continue pushing boundaries and revolutionising the way people do business in underbanked emerging markets”.

The agent EMI licence marks a pivotal moment in the company’s growth trajectory, as it expands its reach and strengthens its position as the leader in payments within frontier markets. 


Notes to the editor

Media images can be found here. For further information please contact the PayFuture press office: Ash Bhamra on ash.bhamra@payfuture.net or  +44 7592614676. Thank you. 

About PayFuture

PayFuture was founded in 2019 by industry veterans experienced in the payments technology and cyber security space. They formed PayFuture as an alternative means to help businesses get paid and establish a market leading global payment technology.

Today, PayFuture is a team of innovators, technologists and payments enthusiasts who are focused on their mission to bridge the gaps between technology, intelligence and payments.

PayFuture’s mission is ensuring merchants, along with their customers, receive the best seamless customer experience that maximises sales, profits, and client retention. In doing so, PayFuture aims to become a global payment provider  known for its diversity of localised payment options within emerging countries.

With the recently acquired agent EMI licence, PayFuture is well-positioned to expand its capabilities and reach to deliver unparalleled value to its merchants around the world. 

For more information please visit https://www.payfuture.net or follow via LinkedIn, Twitter, Facebook, Instagram or YouTube.